Focus: understand the SEO basics and how to write decent content based on solid research.
Gain insights in why website copy is so important for SEO and how Google understands text.
To attract readers, you need to know what they want to read and how they search.
Discover different methods to make text readable and engaging.
Step-by-step guide about how to publish content on a website
Which engagement metrics should we focus on in order to analyse and optimize our content?